“Would be curious about the long term vision of this - like the idea of advertising but try to have the content native and not too promotional/advertising related as this could turn off the audience.” I envision Womentum to evolve into a service provider. We would provide the service for companies to reach out to minority demographics so that they can improve company diversity, improve their company culture, and find employees who otherwise may not care to apply. Similarly, users can pay a premium to have access to more companies, rather than the ‘1-per-day’ model we develop for free usage.

“How is the integrity of the profiles maintained in a pay for listing model if you use advertisers?” Womentum would set standards on what kind of person would be shown. Such standards would revolve around how and why a specific woman achieved success, as well as the magnitude and impact of this success to her industry. Thus, even though companies can pay for promoting a particular employee, she would still have to meet the standards. Also, we would like to promote groundbreaking women who do not have the means to pay for a post.

“Unclear how much impact this would have on actually getting more women into the tech workforce.” Thank you! To address your concern about actually getting women into the tech workforce, our chrome extension would be a space for business owners and companies to find potential employees. We envision Womentum as a resource for companies to seek out employable users by posting specific jobs, and in turn, users would be able to reach out to their ideal company and begin the job-search-process from a place of inspiration.

Hi

Good call to go with a chrome extension. The response in Q&A to why to do this instead of an app was excellent. Allowing folks to look back at other days/women is good too. Unclear how much impact this would have on actually getting more women into the tech workforce.

Really great constant reminder for women to continuing woking towards their goals

This has great potential if you explore using the right platform and marketing it to the right audience. Expansion of this core idea is inevitable. Consider your mobile market with expanding further ideas.

I like that you don't have to download an app. Might be tough to build business off of Chrome extension. Would be cool to expand this into a full Womentum "pack" of extensions/Chrome apps.

How is the integrity of the profiles maintained in a pay for listing model if you use advertisers?

Good concept, may be difficult to get the reach on the Chrome extension or beyond the Chrome user base. The in your face and random inspiring women is effective though, and a small investment of time to focus on your career as the day begins.

Would be curious about the long term vision of this - like the idea of advertising but try to have the content native and not too promotional/advertising related as this could turn off the audience.