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Users have an emotional connection to the brands that they love, and purchases are made based on state and present mood. ShopFeelJourney (working title) is headset and sleek app that detects your mood (literally reads your brain) and suggests a social or eCommerce outcome that fits with your current state.
Leonard Chan - 3274d
Require a hardware device. Key point is the affordability of the device. It could be integrated in wearable devices. But challenge will be requiring ppl to wear the device, and the same device. If there is no obvious advantages other than feedback emotion data, doubt user will have the incentive to wear it.
Andrew Pang - 3274d