Love the developer who put this together. So smart. His twist is giving you competing offers for your transactions, instead of just the offer for that transaction.

Honeybee Pollens- a little confused on it.

Cross pollinating offers between acquirer (Elavon) + issuer (US Bank); look at SIC / MCC codes and offers alternatives from competiting offerings. Unique solution to push top-of-mind cards. Unlikely to scale, will likely be blocked.

Card linked offers