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Kangaroo enriches your shopping experience by providing an improved self-checkout. When you put an item into a shopping cart, you can scan its barcode to put it into the "virtual" shopping cart. This way when you check out, you just press a button in Kangaroo to pay for everything in your cart. No more waiting in lines and slow self-checkout machines! Kangaroo is also able to suggest certain products to customers. Lastly, we offer this service to supermarkets for FREE. The way we generate revenue is by having suppliers pay to have their products advertised as suggestions. We can also generate revenue by observing trends of what customers buy. This data can be sold to suppliers so they can raise supply in times of demand and minimize supply in low demand. Thus, there are actually two apps. Kangaroo is the iOS app that customers use to enhance their shopping experience. Kangaroo Enterprise is the web app that suppliers use to observe sales trends.