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LISTON helps local cafes and bars attract new customers and retain the old ones while improving customer loyalty and increasing business revenue. On the business side, LISTON technology provides owners with customer self-ordering, easy digital menus, detailed customer analytics, NFC registration points, dynamic geo-fencing, powerful marketing and gamification tools. On the customer side, LISTON technology facilitates social discovery, meaningful people connections, real-time engagement, free drinks and other benefits through "gamification" fun. LISTON solution "unites" many leading technologies under "one roof". Few of them include facebook's social graph, NFC registration/check-in/check-out, Gimbal geo-fencing and others.